Market Research

(Entrepreneur Leadership Training I, Fall 2007)



NIC Books

Idaho business directory.
NIC Reference, LC Call #: HF5065.I2H3

D&B regional business directory: Washington area.
NIC Reference, LC Call #: HC102.2.D8

Industry research using the economic census : how to find it, how to use it.
NIC Stacks, LC Call #: HC101.B594 2004

U.S. industry & trade outlook.
NIC Reference, LC Call #: HC106.82.U16

Periodical Databases

Go to Libraries Linking Idaho (LiLI) web site at http://www.lili.org/portal/index.php
  • Business and Company ASAP
  • Business and Company Resource Center
  • General Business File ASAP
  • Tourism, Hospitality & Leisure

Web Sites

U.S. Census Bureau
http://www.census.gov/

Idaho Small Business Development Center
http://www.idahosbdc.org/index.cfm

Manta.com, Company Profiles & Company Information
http://www.manta.com/

Hoovers™, Company & Industry Information
http://www.hoovers.com/free/

Rutgers University Libraries, Guide to Market Research
http://www.libraries.rutgers.edu/rul/rr_gateway/research_guides/busi/markres.shtml

KnowThis.com®, Market Research and Internet Marketing Research
http://www.knowthis.com/research.htm
also...
-- KnowThis.com®, Principles of Marketing
http://www.knowthis.com/tutorials/marketing/information-for-market-research.htm

-- KnowThis.com®, Tutorial: Finding Information for Market Research
http://www.knowthis.com/tutorials/marketing/information-for-market-research.htm

Market Research, Industry Research, Business Research, How to Learn About an Industry or a Specific Company
http://www.virtualpet.com/industry/howto/search.htm

*For specific company information, don't forget the company web site (look for "investor information" or similar links).