Branding Guidelines
Writer's Style Guide
A guide for keeping the written elements of our brand consistent.
If you have additional questions, please contact Chris Pfeiffer at clpfeiffer@nic.edu.
Our Colors
Our palette is based on both the traditional NIC school colors (maroon and gray) and the colors of our natural surroundings in North Idaho. When using the gray/silver color, the gray should be printed using black at 40%, and silver should be printed using metallic ink in accordance with the Pantone (PMS) 877 color.
| Maroon Pantone 202 CMYK: 0 100 61 43 #781126 RGB: 120 17 38 |
Gray/Silver Pantone 877 Metallic CMYK: 0 0 0 40 #999999 RGB: 204 204 204 |
Yellow Pantone 116 CMYK: 0 16 100 0 #ffbf00 RGB: 255 191 0 |
Green Pantone 368 CMYK: 57 0 100 0 #66a000 RGB: 102 160 0 |
||||
| Blue Pantone 2915 CMYK: 59 7 0 0 #3399FF RGB: 51 153 255 |
Orange Pantone Orange 21 CMYK: 0 53 100 0 #ea7003 RGB: 234 112 3 |
Purple Pantone Purple CMYK: 33 88 0 0 #993399 RGB: 153 51 153 |
Golden Brown Pantone 146 CMYK: 0 43 100 33 #996600 RGB: 153 102 0 |
Logos and Wordmarks
| Thumbnail | File Name | 72 DPI GIF | 300 DPI JPG | EPS |
|---|---|---|---|---|
| Best for computer monitor viewing. | Best combination of computer monitor and printing (e.g. PowerPoint). | Best for printing. | ||
| logo | .gif | .jpg | .eps | |
| logoReverse | .gif | .jpg | .eps | |
| logoBlack | .gif | .jpg | .eps | |
| logoReverseBlack | .gif | .jpg | .eps | |
| logoMaroon | .gif | .jpg | .eps | |
| logoReverseMaroon | .gif | .jpg | .eps | |
| logoSilver | .gif | .jpg | .eps | |
| logoReverseSilver | .gif | .jpg | .eps | |
| logoReverseOrange | .gif | .jpg | .eps | |
| logoReverseGreen | .gif | .jpg | .eps | |
| logoReversePurple | .gif | .jpg | .eps | |
| logoReverseBlue | .gif | .jpg | .eps | |
| logoStacked | .gif | .jpg | .eps | |
| logoStackedReverse | .gif | .jpg | .eps | |
| logoStackedBlack | .gif | .jpg | .eps | |
| logoStackedReverseBlack | .gif | .jpg | .eps | |
| logoStackedMaroon | .gif | .jpg | .eps | |
| logoStackedReverseMaroon | .gif | .jpg | .eps | |
| logoStackedSilver | .gif | .jpg | .eps | |
| logoStackedReverseSilver | .gif | .jpg | .eps | |
| logoStackedReverseOrange | .gif | .jpg | .eps | |
| logoStackedReverseGreen | .gif | .jpg | .eps | |
| logoStackedReversePurple | .gif | .jpg | .eps | |
| logoStackedReverseBlue | .gif | .jpg | .eps | |
| wordmarkBlack | .gif | .jpg | .eps | |
| wordmarkMaroon | .gif | .jpg | .eps | |
| wordmarkSilver | .gif | .jpg | .eps | |
| wordmarkReverseBlack | .gif | .jpg | .eps | |
| wordmarkReverseMaroon | .gif | .jpg | .eps | |
| wordmarkReverseSilver | .gif | .jpg | .eps | |
| wordmarkStackedLBlack | .gif | .jpg | .eps | |
| wordmarkStackedLMaroon | .gif | .jpg | .eps | |
| wordmarkStackedLSilver | .gif | .jpg | .eps | |
| wordmarkStackedLReverseBlack | .gif | .jpg | .eps | |
| wordmarkStackedLReverseMaroon | .gif | .jpg | .eps | |
| wordmarkStackedLReverseSilver | .gif | .jpg | .eps | |
| wordmarkStackedRBlack | .gif | .jpg | .eps | |
| wordmarkStackedRMaroon | .gif | .jpg | .eps | |
| wordmarkStackedRSilver | .gif | .jpg | .eps | |
| wordmarkStackedRReverseBlack | .gif | .jpg | .eps | |
| wordmarkStackedRReverseMaroon | .gif | .jpg | .eps | |
| wordmarkStackedRReverseSilver | .gif | .jpg | .eps | |
Department and Outreach Logos
Athletics Logos
| Thumbnail | File Name | 72 DPI GIF | 300 DPI JPG | EPS |
|---|---|---|---|---|
| Best for computer monitor viewing. | Best combination of computer monitor and printing (e.g. PowerPoint). | Best for printing. | ||
| spiritMark | .jpg | .gif | .eps | |
| spiritMarkReverse | .jpg | .gif | .eps | |
| spiritMarkText | .jpg | .gif | .eps | |
| spiritMarkTextReverse | .jpg | .gif | .eps | |
| spiritMarkTextStacked | .jpg | .gif | .eps | |
| spiritMarkTextStackedReverse | .jpg | .gif | .eps | |
| spiritIcon | .jpg | .gif | .eps | |
| spiritIconReverse | .jpg | .gif | .eps | |
| spiritIconText | .jpg | .gif | .eps | |
| spiritIconTextReverse | .jpg | .gif | .eps | |
Stationary, Templates, and Documents
These files are being moved to a secure location that will require login credentials. For the time being, please contact Mindy Patterson at Mindy_Patterson@nic.edu or 208-769-3316 to obtain them.
Photos
Please credit North Idaho College any time these photos are used. By downloading and/or using these images, you accept the following terms:
- All images remain the property of North Idaho College.
- Under no circumstances can these images be used for any purpose other than the direct promotion of North Idaho College.
| Thumbnail | File |
|---|---|
| jah_2412.jpg | |
| dsc_4565.jpg | |
| dsc_7959.jpg | |
| DSC_4507.jpg | |
| IMG_1456.jpg | |
| IMG_1474.jpg | |
| IMG_1534.jpg | |
| IMG_1769.jpg | |
| IMG_1802.jpg | |
| IMG_4432.jpg | |
| IMG_4545.jpg | |
| IMG_4563.jpg | |
| IMG_4601.jpg | |
| IMG_4619.jpg | |
| IMG_4657.jpg | |
| IMG_4678.jpg | |
| IMG_4791.jpg | |
| IMG_5174.jpg | |
| IMG_7994.jpg | |
| IMG_9054.jpg | |
| IMG_9434.jpg | |
| IMG_9545.jpg | |
| JAH_1270.jpg | |
| dsc_0071.jpg | |
| dsc_0248.jpg | |
| img_5410.jpg |
Descriptive Text and Compliance Statement
| Item | Content |
|---|---|
Descriptive Text Highlight, copy and paste the following: |
Founded in 1933, North Idaho College is a comprehensive community college located on the beautiful shores of Lake Coeur d’Alene. NIC offers more than 150 degrees and certificates in a wide spectrum of academic transfer and professional-technical programs. Approximately 6,700 students are enrolled in credit classes and nearly 6,000 participate annually in non-credit courses. NIC operates with an open-door admissions policy to meet the needs of individuals with divergent interests and abilities. NIC also plays a key role in economic development by preparing competent, trained employees for area businesses, industries, and governmental agencies. NIC’s five-county service area spans more than 7,000 square miles. The college serves this vast region through outreach centers in Bonners Ferry, Kellogg, and Ponderay, as well as through an extensive array of Internet and interactive video conferencing courses. As one of three community colleges in the state, North Idaho College works to provide a variety of career pathways for students from fast-paced, one-credit classes to certificates and transfer degrees. NIC works closely with the University of Idaho, Lewis-Clark State College, Idaho State University, and Boise State University to provide transfer options for students. NIC offers a variety of student government and club opportunities for students with a wide range of interests and is known nationally for its competitive athletics programs. NIC is located amid the four-season beauty of North Idaho’s world-famous recreation area. Outdoor activities include skiing, hiking, hunting, boating, fishing, backpacking, camping, swimming, and the ever-popular studying on the beach. NIC’s campus lies within the city limits of Coeur d’Alene, Idaho, a lakeside city with a growing population of 44,000 residents. Metropolitan amenities are close by with Spokane, Washington, a city of approximatley 200,000 just 30 minutes away. |
Descriptive Text Highlight, copy and paste the following: |
Founded in 1933, North Idaho College is a comprehensive community college located on the beautiful shores of Lake Coeur d’Alene. NIC offers more than 150 degrees and certificates in a wide spectrum of academic transfer and professional-technical programs. Approximately 6,700 students are enrolled in credit classes and nearly 6,000 participate annually in non-credit courses. The college serves a five-county region through outreach centers in Bonners Ferry, Kellogg, and Ponderay, as well as through an extensive array of Internet and interactive video conferencing courses. NIC also plays a key role in the region’s economic development by preparing competent, trained employees for area businesses, industries, and governmental agencies. NIC’s campus lies within the city limits of Coeur d’Alene, Idaho, a lakeside city with a growing population of 44,000 residents. Metropolitan amenities are close by with Spokane, Washington, a city of approximatley 200,000 just 30 minutes away. |
Descriptive Text Highlight, copy and paste the following: |
Founded in 1933, North Idaho College is a comprehensive community college located on the beautiful shores of Lake Coeur d’Alene. NIC offers more than 150 degrees and certificates in a wide spectrum of academic transfer and professional-technical programs. Approximately 6,700 students are enrolled in credit classes and nearly 6,000 participate annually in non-credit courses. |
Compliance Statement Highlight, copy and paste the following: |
Non-Discriminatory Policy North Idaho College is committed to its policy of nondiscrimination on the basis of race, color, religion, national origin, gender, age, disability, pregnancy, sexual orientation, or status as a Vietnam-era veteran. This policy applies to education programs, services, and facilities, and includes, but is not limited to, admissions, employment, and access to programs and services. |
Compliance Statement Highlight, copy and paste the following: |
North Idaho College does not discriminate in any of its policies, procedures, or practices. The college is an affirmative action/equal opportunity employer. |
Disability Accommodations Highlight, copy and paste the following: |
Upon request, NIC provides accommodations for persons with disabilities. Call (208) 769-3300 at least one day prior to an event or program for available services. |
